Max Irisov

Max Irisov

Chief Technology & Data Officer Former KFC Europe

Max Irisov is a technology and business executive with a proven track record of driving change across Retail, QSR, and Consumer Goods companies. During the past 20 years, he's been bridging strategy with execution, managed multi-million P&L impact through automation & customer-facing innovation, and optimized business performance through the use of data and application of AI.

Max's track record includes working at Accenture where he helped a number of clients achieve tangible business results as well as running the technology and data operations for KFC across 37 countries in Europe.

Day 2 | Thursday 1st October

9:30 AM Panel: Building Resilient Retail Infrastructure: How can CIOs modernise networks, security and legacy technology to enable AI at scale?

          • How can retailers build resilient, always-on infrastructure to prevent costly outages and ensure critical systems such as POS remain available when it matters most?
          • How can security teams balance customer experience, speed and resilience? 
          • How can retailers create a more agile technology estate that supports evolving customer journeys across stores, pop-ups, outdoor events, festivals and other temporary retail environments?
          • How can CIOs balance resilience, agility and cost while delivering measurable business value from infrastructure investments?

          2:00 PM Panel: Scaling AI to ROI: How to align data, teams and governance to achieve faster, smarter decisions at scale

          • What are the biggest barriers preventing AI projects from moving from pilot to production in retail?
          • How can CIOs align data, teams and governance to scale AI use cases safely and effectively?
          • What frameworks ensure AI investments deliver measurable commercial outcomes rather than isolated wins?

          Check out the incredible speaker line-up to see who will be joining Max.

          Download The Latest Agenda