Discover where the UK's senior retail technology leaders are investing now and next. Explore the key priorities shaping 2026, from AI and automation to IT modernisation, cybersecurity and digital transformation. Download the report to benchmark your strategy against your peers.
The retail landscape is undergoing a dramatic transformation, characterised by heightened customer expectations, fiercer competition, and rapidly evolving technology. As a result, retailers are facing unprecedented challenges. However, this also presents significant opportunities. To gain deeper insights into both, we conducted a survey of 100 senior retail IT leaders.
In Q3 of 2023, WBR Insights surveyed 150 of the most senior IT decision makers in retail across Europe. Chief Information Officers, Chief Technology Officers, Heads of IT and others told us about the challenges they are facing and the innovative solutions being brought to the table to tackle them.